DEREK BARKA

MEET DEREK

CHIEF TECHNOLOGY OFFICER

As the Chief Technology Officer for SilverTech, Derek leads the team that helps businesses create profitable relationships throughout the entire customer lifecycle - from lead to loyal, with a strategic combination of engaging web experiences, marketing strategies, and content management solutions. He has helped to create many of the tools that marketers use today to manage websites and digital marketing campaigns, as well as bridging the gap between upper management and the IT and marketing teams. Derek’s unique and unparalleled experiences allow him to work closely with clients to identify stakeholder requirements and technology needs.

Derek’s experience includes web development, software architecture, content management systems, inbound marketing, custom integration, web experience design, SharePoint, and mobile development. He holds certifications as a Kentico Developer, Kentico Marketer, Sitecore Developer, and is one of only a few Sitefinity Champions in the country.

 

 

 

 

 

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How SilverTech Can Implement Xperience by Kentico's Newest Updates

By: Derek Barka | 11/20/24

Kentico has unveiled exciting enhancements to Xperience by Kentico, Kentico’s digital experience platform (DXP). The new capabilities include built-in multi-factor authentication and email microchannels as well as improvements to the Content hub. These changes aim to provide marketers and developers with improved functionality, enhanced flexibility, and tools to elevate customer engagement. Here's a breakdown of the highlights and how SilverTech, a Kentico Gold Partner, can help businesses implement these enhancements effectively. 

Key Updates

  • Built-in Multi-Factor Authentication (MFA): Kentico has officially integrated built-in MFA capabilities, improving security across platforms. Strengthened security measures to protect sensitive user data with out-of-the-box MFA, ensuring compliance with modern security standards. 

  • Microchannel Support for Email Campaigns: Building on the previously introduced microchannel functionality, Kentico now supports email microchannels. This feature allows marketers to segment their email campaigns by sending domains. By leveraging separate subdomains for transactional and marketing emails, businesses can improve deliverability and reputation management. Enhanced communication options allow users to streamline email marketing workflows, enabling businesses to manage segmented campaigns with greater precision. This addition is available across all licensing tiers, making it accessible to users. 
  • Multi-Content Type Selector: This new feature allows marketers to select and reuse content items of different types without requiring shared schemas. It simplifies workflows and boosts flexibility in content management. Developers can implement this feature efficiently using new code interfaces, making it adaptable to complex use cases. Part two of these improvements will happen in the November refresh.

 

  • Performance and Usability Improvements: 
    • Content Hub Enhancements: Improved asset upload processes and speeds, making content management smoother and more efficient for marketing teams.  
    • Developer Efficiencies: Updates in the architecture and tools enable better customization and scalability, with Kentico now leveraging .NET 8 for optimal performance. 
    • Headless Capabilities: Additional refinements to content modeling for headless channels, supporting modern frameworks like Next.js and mobile applications​. 

These updates reflect Kentico's commitment to staying at the forefront of digital experience management, providing tools to optimize marketing efforts and streamline development processes. 

How SilverTech Can Help

SilverTech, known for its deep expertise in digital transformation, offers tailored solutions to leverage these updates for your business goals. Here’s how SilverTech ensures seamless integration:

  • Strategic Planning: Whether you’re upgrading from Kentico 13 or integrating new features, SilverTech develops a robust migration and implementation roadmap to minimize disruptions and maximize ROI. 
  • Customization and Integration: SilverTech specializes in tailoring Kentico’s hybrid headless framework to meet specific business needs, including advanced API integrations for omnichannel delivery. 
  • Training and Support: Post-implementation, SilverTech provides training for teams and ongoing technical support to ensure businesses fully utilize the new Xperience by Kentico features.​ 

Why Choose Xperience by Kentico and SilverTech? 

Xperience by Kentico is a cost-effective, unified DXP that caters to both web-first and headless needs, making it ideal for organizations looking to modernize their digital strategy. Combined with SilverTech’s expertise, businesses can unlock the platform’s full potential, achieving improved customer engagement and operational efficiency. 

To learn more about implementing Xperience by Kentico or upgrading your current solution, reach out to SilverTech today! 

Categories:

Kentico

Meet the Author: Derek Barka

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