March 2024 Refresh 

SilverTech, a Kentico gold partner, is excited about the latest Kentico refresh. Did you know that Kentico is continuing to push updates on a regular basis? In March, Xperience by Kentico pushed its latest addition. The latest refresh has some big updates, including taxonomies and improvements to the SDK for content item querying and a deluge of integration updates. 

What’s New! 

Taxonomies and Content Tagging 

The new taxonomies application gives marketers the ability to dynamically author multiple taxonomies. These taxonomies each have their own hierarchical tree of tags with each having its own title, code name, and description. Another cool feature is that the title and description fields can be localized into each of the languages defined for Xperience if they are being used for content delivery. Taxonomy is a new content type field which allows tags from a specific taxonomy to be assigned. Marketers can select taxonomies from the Page Builder using the Tag Selector.  

Content Query API Enhancements 

This is the functionality that developers will be excited about. Kentico listened to partners like SilverTech that suggested that the APIs used to query the content models had some gaps. The latest release includes a new set of powerful content item query APIs. 

This will enable developers to easily handle advanced querying scenarios. These include: 

• Query for content by reusable field schemas 
• Query for content belonging to multiple content types 
• Query for content items by identifier without knowing the content type 
• Query for website page items without knowing which website they belong to 
• Query for content items by taxonomy  
  

Additionally, developers will be able to simply map query results to specific content types.  

New Integrations and Integration Updates 
Tag Manager 

When you look at the Xperience by Kentico roadmap it is easy to see how it has evolved the past several months, but you may not see how the existing integrations have evolved. We hope this will be clear with the latest updates and integration features including the launch enhanced Kentico Tag Manager. This integration has supported GTM and free text custom tags and now it supports custom templated tags from additional vendors and services. 

• A/B Testing with VWO a marketing leading optimization platform for A/B and multivariate testing 
• Chatbots with Intercom allowing marketers to use this chat UI plugin 
• Heatmap Analytics with Microsoft Clarity enabling marketers to track customers website engagement with heatmaps. 
• Direct GA4 (Google Analytics 4) Tags from Google Analytics now the tags you add in Kentico will be supported in your Google Analytics account. 
• CRM integrations with Salesforce Sales Cloud or Microsoft Dynamics Sales, synchronize your CRM directly with Kentico 
• Additional integrations with Zapier, a service that gives marketers the ability to connect over 6000 products and services together. 
• A new diagnostic integration with Mini Profiler, a .NET library created by the team at Stack Overflow. 
  
  

Ready to Upgrade to Xperience by Kentico? 

SilverTech can help you explore Xperience’s new capabilities, features, and API improvements. Reach out today to schedule a demo or discuss your digital strategy.