AORN

Services we provide:

  • Digital strategy
  • Website data tracking & analysis
  • Website design & development
  • Progress Sitefinity implementation


About AORN

AORN is the Association of periOperative Registered Nurses, a community that started in 1949 in order to share best practices for operating room nurses. AORN is celebrating 75 years of being the largest family of organizations dedicated to supporting nurses and surgical teams with over 44,000 members nationwide. AORN shares information with its members through their digital assets, including the website. AORN came to the experts at SilverTech wanting a new digital member experience across all the AORN websites.

 

The Process

SilverTech’s strategy team reviewed the most current data from AORN and provided recommendations for enhancing components of all the websites for optimized data accuracy and clean data collection going forward. With this project, SilverTech met the challenge of moving seven websites from Sitecore to Sitefinity. Progress Sitefinity was the newly chosen platform for its ease of use, rich functionality and fully customizable features. This project required a design of seven unique styles and brands, creating widgets and content types that would accommodate their content needs for each of the seven entities. This includes the Outpatient Surgery magazine which had more than 12,000 articles. Other challenges with this project included the incorporation of ad space throughout the sites, SSO and member login functionality, custom search, scripted content migration and more.

DOWNLOAD FULL AORN CASE STUDY

RESULTS

32%
Increase in sessions
28%
Increase in user engagement
82%
Increase in organic search traffic

How SilverTech Can Implement Xperience by Kentico's Newest Updates

11/20/24

Kentico has unveiled exciting enhancements to Xperience by Kentico, Kentico’s digital experience platform (DXP). The new capabilities include built-in multi-factor authentication and email microchannels as well as improvements to the Content hub. These changes aim to provide marketers and developers with improved functionality, enhanced flexibility, and tools to elevate customer engagement. Here's a breakdown of the highlights and how SilverTech, a Kentico Gold Partner, can help businesses implement these enhancements effectively. 

Key Updates

  • Built-in Multi-Factor Authentication (MFA): Kentico has officially integrated built-in MFA capabilities, improving security across platforms. Strengthened security measures to protect sensitive user data with out-of-the-box MFA, ensuring compliance with modern security standards. 

  • Microchannel Support for Email Campaigns: Building on the previously introduced microchannel functionality, Kentico now supports email microchannels. This feature allows marketers to segment their email campaigns by sending domains. By leveraging separate subdomains for transactional and marketing emails, businesses can improve deliverability and reputation management. Enhanced communication options allow users to streamline email marketing workflows, enabling businesses to manage segmented campaigns with greater precision. This addition is available across all licensing tiers, making it accessible to users. 
  • Multi-Content Type Selector: This new feature allows marketers to select and reuse content items of different types without requiring shared schemas. It simplifies workflows and boosts flexibility in content management. Developers can implement this feature efficiently using new code interfaces, making it adaptable to complex use cases. Part two of these improvements will happen in the November refresh.

 

  • Performance and Usability Improvements: 
    • Content Hub Enhancements: Improved asset upload processes and speeds, making content management smoother and more efficient for marketing teams.  
    • Developer Efficiencies: Updates in the architecture and tools enable better customization and scalability, with Kentico now leveraging .NET 8 for optimal performance. 
    • Headless Capabilities: Additional refinements to content modeling for headless channels, supporting modern frameworks like Next.js and mobile applications​. 

These updates reflect Kentico's commitment to staying at the forefront of digital experience management, providing tools to optimize marketing efforts and streamline development processes. 

How SilverTech Can Help

SilverTech, known for its deep expertise in digital transformation, offers tailored solutions to leverage these updates for your business goals. Here’s how SilverTech ensures seamless integration:

  • Strategic Planning: Whether you’re upgrading from Kentico 13 or integrating new features, SilverTech develops a robust migration and implementation roadmap to minimize disruptions and maximize ROI. 
  • Customization and Integration: SilverTech specializes in tailoring Kentico’s hybrid headless framework to meet specific business needs, including advanced API integrations for omnichannel delivery. 
  • Training and Support: Post-implementation, SilverTech provides training for teams and ongoing technical support to ensure businesses fully utilize the new Xperience by Kentico features.​ 

Why Choose Xperience by Kentico and SilverTech? 

Xperience by Kentico is a cost-effective, unified DXP that caters to both web-first and headless needs, making it ideal for organizations looking to modernize their digital strategy. Combined with SilverTech’s expertise, businesses can unlock the platform’s full potential, achieving improved customer engagement and operational efficiency. 

To learn more about implementing Xperience by Kentico or upgrading your current solution, reach out to SilverTech today! 

Categories:

Kentico

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