TEXANS CREDIT UNION

Services we provide:

  • Discovery
  • UX experience & engagement
  • UI design
  • Website development
  • Hosting & managed services
  • KuberaDX on Sitefinity CMS


About Texans Credit Union

Texans Credit Union, based in Richardson, Texas, provides a full suite of financial products and services to over 120,000 members. The credit union serves members in eleven branches and via its busiest branch, its website. The credit union manages over $2 billion in assets and strives for complete member satisfaction.

The Challenge

Texans Credit Union recognized the need to upgrade its digital presence to better serve its members. Partnering with SilverTech to revamp their digital experience, they aimed to address pain points such as inefficient functionality and confusing site navigation. Learn about their goals for the new site and the solution implemented to create a seamless modern, intuitive online experience.

The Solution

After careful consideration of multiple Content Mangement platforms, Texans chose SilverTech’s KuberaDX SaaS (Software as a Service) solution for their new website. KuberaDX allowed Texans to leverage a fully branded, intuitive content management system that was pre-configured and customized to their members’ needs. KuberaDX is a turn-key website platform, built on the Progress Sitefinity Digital Experience Platform, that is easy to use, built specifically for financial institutions, is scalable and future-proofed. Texans saved time and money by using Kubera’s OOTB fully  customizable interface, while giving its members a modern digital experience. Built on an enterprise-level .NET platform, the new website can evolve with technology and market expectations.

Features of the New Site:

  • Alerts Module
  • FAQ Module
  • Membership Online Forms
  • Financial Education Center
  • Product Comparison Cards and Tables
  • Branch Locator Module
  • Team Member Module
  • Rates Module & Rates Tables
  • Icon Callouts
  • Drag and Drop Editing
  • More

DOWNLOAD FULL TEXANS CREDIT UNION CASE STUDY

RESULTS

24%
Increase in visitors
22.4%
Increase in new visitors
93%
Increase in organic searches

Jeff McPherson Earns 2024 Business Excellence Award!

10/2/24

SilverTech is excited to announce that our Chief Digital Officer, Jeff McPherson, has been chosen as one of NH Business Review’s Business Excellence Award recipients for 2024 in the technology category. This recognition highlights Jeff’s and SilverTech’s commitment to delivering and developing innovative, modern, and impactful digital solutions for our clients.

NH Business Review’s Business Excellence Awards is an annual awards program that recognizes the achievements of business owners and operators in New Hampshire. Since 2003, NH Business Review has been honoring the imagination, industriousness, innovation and achievements of business owners and operators in New Hampshire.

With over 20 years of experience, Jeff delivers agency leadership to drive outcomes that help organizations connect with their audiences and leverage technology for growth. As Chief Digital Officer and partner at SilverTech, he spearheads strategic digital transformation efforts, ensuring marketing and technology services are seamlessly integrated to deliver impactful results for businesses in industries like manufacturing, utilities, financial institutions, and healthcare.

Jeff has deep roots in the granite state with his commitment to better our communities. Jeff is a regular speaker and thought leader in the digital marketing industry. He is also a community advocate, has been involved with numerous NH nonprofits, and currently sits on the American Red Cross of New Hampshire Board of Directors. He is a Manchester Leadership and New Hampshire Leadership graduate and holds numerous business certifications.

“I want to extend a heartfelt thank you to our partners, clients, and stakeholders for your unwavering support, trust, and collaboration has been instrumental in our success. To my incredible team at SilverTech, your creativity, perseverance, and commitment to excellence have made this award possible.” Jeff McPherson, Chief Digital Officer, and Partner at SilverTech.

This prestigious award is a reminder to continue our journey of making a meaningful impact in the technology sector and beyond.  

Congratulations Jeff! 

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