ADVIA CREDIT UNION

Services we provide:

  • Discovery
  • Digital Strategy
  • Content Analysis
  • Custom Integrations
  • UX/UI Design
  • Website Development
  • Hosting
  • Support


About Advia Credit Union

Advia Credit Union has a mission to provide financial advantages to its members by providing advice, advocating for members, and offering advantages other financial institutions don’t. This is accomplished through innovative financial solutions and a new, scalable website. For this new site, Advia sought to proactively provide the quickest and easiest digital solution for members to get the best user experience. Advia is not like other financial institutions; this is illustrated in Advia’s commitment to serving the ever-changing financial needs of its members. One of its core values is to drive progress by engaging in a spirit of innovation and developing new digital service tools for its members. This led to an innovative website redesign to give members easy access to information digitally.

The Challenge

The old website was not intuitive, and the overall digital experience lacked. The lending areas of the old site for both mortgages and auto loans were not producing results. With increased in mobile traffic, the site needed an improved mobile user experience. A major challenge facing Advia’s business team was the organization and content hierarchy of the old site. The content was repetitive and text-heavy, and members were confused about where to find the information they sought. Other obstacles included Advia’s team being unable to easily update the content and structure of the pages on the old website.

Goals for the New Site:

  • Improved navigation layout
  • Measurable enhancements
  • Increase time spent on the website
  • Meets brand standards with redesign
  • Increase overall visitors engagement
  • Increase content management efficiency

Advia wanted to create a “one-stop” resource center to educate members on digital banking—including forms, links, documents, and video tutorials. Two goals for the new Advia Credit Union website were simplifying content and allowing self-service for members. Advia did not want to reinvent the wheel in terms of UI but wanted to deliver a better digital experience to its members and potential new members. The new website provides a clean and clear navigation experience to eliminate clutter and confusion.

The Right Platform

SilverTech reviewed several CMS/DX platforms with Advia. Progress Sitefinity was the chosen platform, giving Advia a fully optimized digital experience. Using the page templates on the Sitefinity platform allows Advia to accomplish the goals for the new site by enhancing the design and layout of the website with ease. The new website improves the user experience with the use of properly placed navigation buttons and call to actions (CTAs) clearly directing users through the content on the page to the sub-pages. Advia’s site has an engaging navigation and advanced filter functionality allowing users to get to the content they are looking for with ease. Additionally, the Advia content team can seamlessly update and create pages within the Sitefinity CMS, keeping the website current and relevant.

DOWNLOAD FULL ADVIA CREDIT UNION CASE STUDY

RESULTS

13.58%
Increase in session duration
1,242%
Increase in self-service/locations pageviews
7,243.46%
Increase in self-service/contact-us pageviews
571.99%
Increase in certificate accounts pageviews

Azure SQL Database Outage Disrupts Services in East US

4/4/24

Between 7PM ET on 03 Apr 2024 and 12:30PM ET on 04 Apr 2024, a temporary Azure outage impacted some Azure SQL Database customers.

While the exact cause and scope of the outage are still under investigation, this disruption has caused downtime for some businesses and organizations.

What We Know From Azure

According to Azure, the Azure SQL DB services were impacted. New connections to databases in the East US may have resulted in an error or timeout. Existing connections remained available to accept new requests, however if those connections were terminated and re-established, they may also have failed. 

Azure automatically failed out the US East region to mitigate the impact for any resources with a failover policy. This would include any clients on a hosting tier with disaster recovery services. Upon automatically switching back into US East, some page rendering anomalies were observed, resulting in images not displaying correctly. The SilverTech team has intervened to manually resolve any issues we have encountered or were made aware of.   

  • Region Impacted: Widespread, potentially impacting users across the country. 
  • Affected Services: Azure SQL Database. 
  • Current Status: Microsoft states that the issues currently have been resolved. 

What Is SilverTech Doing

  • Our IT team has actively monitored the situation over the last 24 hours.
  • SilverTech project managers are communicating information and updates that are provided to us from Azure to impacted customers individually.
  • SilverTech is intervening to resolve any image rendering issues that have resulted from Azure reinstating services in East US.
  • We will review the Microsoft Azure Incident Report, when available, and provide information to impacted customers.
  • As of this time, SilverTech clients are not experiencing further disruptions. 

Business Continuity

In order to ensure your business is not disrupted by future unplanned individual or wide-scale outages, it is important to have a disaster recovery plan with redundancy in place. Review detailed business continuity planning recommendations made in a previous blog post, what to do when your cloud provider goes down.  

SilverTech IT is available to work with your IT professionals to discuss or initiate disaster recovery plans and pricing.


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