TEXANS CREDIT UNION

Services we provide:

  • Discovery
  • UX experience & engagement
  • UI design
  • Website development
  • Hosting & managed services
  • KuberaDX on Sitefinity CMS


About Texans Credit Union

Texans Credit Union, based in Richardson, Texas, provides a full suite of financial products and services to over 120,000 members. The credit union serves members in eleven branches and via its busiest branch, its website. The credit union manages over $2 billion in assets and strives for complete member satisfaction.

The Challenge

Texans Credit Union recognized the need to upgrade its digital presence to better serve its members. Partnering with SilverTech to revamp their digital experience, they aimed to address pain points such as inefficient functionality and confusing site navigation. Learn about their goals for the new site and the solution implemented to create a seamless modern, intuitive online experience.

The Solution

After careful consideration of multiple Content Mangement platforms, Texans chose SilverTech’s KuberaDX SaaS (Software as a Service) solution for their new website. KuberaDX allowed Texans to leverage a fully branded, intuitive content management system that was pre-configured and customized to their members’ needs. KuberaDX is a turn-key website platform, built on the Progress Sitefinity Digital Experience Platform, that is easy to use, built specifically for financial institutions, is scalable and future-proofed. Texans saved time and money by using Kubera’s OOTB fully  customizable interface, while giving its members a modern digital experience. Built on an enterprise-level .NET platform, the new website can evolve with technology and market expectations.

Features of the New Site:

  • Alerts Module
  • FAQ Module
  • Membership Online Forms
  • Financial Education Center
  • Product Comparison Cards and Tables
  • Branch Locator Module
  • Team Member Module
  • Rates Module & Rates Tables
  • Icon Callouts
  • Drag and Drop Editing
  • More

DOWNLOAD FULL TEXANS CREDIT UNION CASE STUDY

RESULTS

24%
Increase in visitors
22.4%
Increase in new visitors
93%
Increase in organic searches

Updating Your Website with Fresh Content is Crucial

2/16/24

Remember, Content is Still King!

In the fast-paced world of the internet, one adage continues to ring true: "Content is King." This timeless mantra underscores the fundamental importance of high-quality, engaging content in digital marketing strategies. While the phrase has been around for years, its significance remains as strong as ever, especially when it comes to maintaining a successful online presence.

In today's digital landscape, where competition for attention is fierce and search engine algorithms are constantly evolving, the importance of regularly updating your website with fresh content cannot be overstated.

Here's Why:

Fresh Content Boosts Search Engine Rankings: Search engines like Google prioritize websites that consistently provide new, valuable content to users. By updating your website regularly with fresh blog posts, articles, product updates, and multimedia content, you are signaling to search engines that your website is active, relevant, and worthy of higher rankings in search results.

Keeps Your Audience Engaged: In an era where attention spans are shorter than ever, it's essential to keep your audience engaged and coming back for more. Regularly updating your website with new content gives visitors a reason to return, increasing the likelihood of repeat visits and fostering a loyal following.

Showcases Your Expertise: Your website reflects your brand and expertise. By consistently publishing updated content, you can showcase your knowledge, stay current with industry trends, and position yourself as a thought leader in your field. This not only enhances your credibility but also builds trust with your audience. 

Helps You Stay Relevant: The digital landscape is constantly evolving with new trends, technologies, and developments emerging all the time. By regularly updating your website with fresh content, you demonstrate that your business is proactive, adaptive, and responsive to changes in your industry, helping you stay ahead of the curve. 

In conclusion, updating your website with fresh content is not just good practice; it is essential for maintaining a competitive edge in today's digital world. By remembering that "content is still king," you can ensure that your website remains visible, engaging, and relevant to your target audience. So, don't underestimate the power of regularly refreshing your website with valuable, high-quality content—it could be the key to your online success! 

SilverTech can help serve content that converts. We help clients reach their digital goals with content strategies that serve your users with the information and content they are looking for. Contact us today to get started!


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